Internationally renowned shoe designer Jimmy Choo is known for designing expensive shoes, and he is one of a few people who have their own famous shoe brands in their own names in the international fashion industry. Jimmy Choo wedges has been appeared in the Beyonce's song, TV series "Sex and the City", Disney movie "High School Musical 2" songs by Ashley (Fetch my Jimmy Choo flip flops), and the song FASHION by Lady Gaga. Jimmy Choo's shoes has always been highly favored by international celebrities and Hollywood popular stars such as Madonna who chose a pair of Jimmy Choo designer high-heeled shoes in her wedding, and many Hollywood stars love wearing Jimmy Choo high-heeled shoes to match with their sumptuous designer dresses for the ceremony.
Jimmy Choo shoes are designed in noble and gorgeous styles to create fashion as well as cozy feelings for women. Suede pumps are specially designed for the red carpet fashion show, and its design concept is very simple and easy: clean. According to a survey by Italian media on the popular social ladies, famous debutantes and stars as a supporter of Jimmy Choo brand, nearly all people including Juliana Moore, Catherine Zeta Jones and Julia Roberts, etc. had an impression of elegant design and comfortable feeling on Jimmy Choo products. Jimmy Choo was founded in 1996 by designer Jimmy Choo with Tamara Yeardye Mellon who is the fashion accessories editor of British magazine VOGUE. Jimmy Choo is specialized in providing custom shoes, and supplies shoes to Princess Diana and Princess of Morocco for long time. Jimmy Choo shoes are specially favored by many famous people of high society status.
The first non-custom shoes boutique concept store of Jimmy Choo was opened in London Knightsbridge. Due to the development of about 10 years, Jimmy Choo has become to the leading role in fashion shoes industry, and Platform heels frequently appeared in Walk of Fame, RED CARPET and all kinds of ceremonies. In 2005 Jimmy Choo was designated as the appointed brand for the female stars forthe 77th Annual Academy Awards. The U.S. rapper Shyne has a widely circulated song named Jimmy Choo high heels, which was made with the inspiration from a young model friend of him who was wearing a pair of high heels of Jimmy Choo in 4 inches heel. So he rapped about this pair of high heels, and now everyone knows Jimmy Choo. Yes, now everyone knows about Jimmy Choo, or every woman all know about Jimmy Choo shoes. In 1996, Jimmy Choo established his first Jimmy Choo Ltd shoe store in London which attracted many customers who appreciate the Princess Diana's fashion taste.
As time passed, Jimmy Choo has become a symbol of high-class fashion taste. Now, Jimmy Choo shoes Ltd. Brand has a showroom and a workshop in the urban center of London. In April 2001, Jimmy Choo sold half of his stake at £10 million to Tamara Mellon. He focuses on designing shoes for his own Jimmy Choo Couture shop in London only in where the customers can order the custom shoes designed by Jimmy Choo personally. Today, Jimmy Choo's clients include the British royal family, pop music stars such as Kylie Minogue, the Spice Girls and Atomic Kitten, etc. Many Hollywood stars are loyal supporters of Jimmy Choo. Compared to the top deluxe brands such as Chanel or Louis Vuitton, Jimmy Choo is still a very young brand and can not be compared with them in products sale amounts, product lines or business distributions. However, Jimmy Choo has became more and more popular and gained more and more appreciations among customers all over the world.